According to REALTOR® magazine’s annual survey of buyers and sellers, sellers interested in listing their home typically look for the real estate professional who will do the most to bring the most buyers to the table. Since the New England real estate market is extremely competitive, it is even more important to have a comprehensive marketing plan in place in order to obtain a new listing. It’s no longer acceptable to just place a sign in the front yard and enter the data into MLS. Real Estate Video Tours are the ultimate eye candy for getting that listing!

Everyone (especially home sellers) knows that Video Tours help sell homes. Using them for every listing is a powerful way for you to differentiate yourself from other agents in your area, and secure more listings. Telling a prospective client that you will have a high definition, full motion Video Tour of their listing created and posted online is a strong incentive for them to list with you.

  • Justify your commission – you’re providing more!
  • Win every listing! Bring a sample tour on your laptop, SmartPhone or iPad and it’s a slam dunk! Sellers love video! They love their home – and you’re appealing to their ego by making a movie of their home!
  • Video is one of the few things that can make you stand out from your competition. Less than 3% of Realtors use video, giving you an instant edge over 99% of your competition.
  • Brand yourself and your business like never before!
  • Be found easily on major search engines such as Google!

There are so many benefits to real estate video marketing. Video is fast, video is believable, video is emotional, video conveys more information, video is indexed faster by search engines and video is what the consumer is demanding. Look at your own behavior. You do a google search you get 10 links, 9 text and one video. You choose the….. YES. Video. So does the consumer.

Did you know 80% of consumers, when given the choice between photos and video of a property will choose video? Fortunately for you less than 3% of real estate agents are using video to market their properties for sale. A good cinematic property video will create emotion, a necessity in selling big ticket items – like real estate.

This philosophy carries beyond the listing appointment and makes an impression with potential sellers every time they see an advertisement for your listings. Including a Video Tour with every listing shows potential clients that you go way above other REALTORS® who only choose to show some still photos on their websites and in their print advertisements. It makes them think of you when it is time to sell their home.

A word to the wise – All online tours are not created equal. Perhaps you have come across a site that claims to have a “Video Tour” or a “Virtual Tour”. Many of these tours are a fully automated still photo slideshow, randomly zooming in and out of the photo, set to music, or a 3D rendering of a space requiring you to click your mouse thousands of times to ‘nudge’ yourself through the property.

Our Video Tours are created with one objective, providing the viewer with an experience that is astonishingly close to an onsite guided tour.

Consider your real estate video your “first showing.”